NIKE

Nike 2010 - 2015

 

I joined Nike World Headquarters as Director of Visual Merchandising for North America Direct to Consumer. I then moved to European Headquarters in Amsterdam to oversee DTC and Wholesale for all 6 territories in Western Europe. Most recently, I was the Global Retail Brand Director for Young Athletes (kids).

 

During my time at Nike, I directed over two dozen store openings, creation and implementation of countless visual directives, development and execution of new store concepts, managed over 30 people, and leveraged cross-functional partnerships to drive strategy, growth & elevated storytelling.

 

The power of the brand is incredible - I learned that partnerships are everything.

© 2015 by KEY CREATIVE. Proudly created with Wix.com

 

1-503-307-7653   |   keycr8ive@icloud.com

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Crosstown Running

As Director of Visual Merchandising in Western Europe, closely partnered with store design team to create new concept running door for JD Sports. Fixture development, wire frame mannequins, prop package, window displays and specialized storytelling throughout.